Job Function/Industry: Marketing
Description: Competency model composed of education, experience, tasks, competencies and characteristics required to effectively:
- Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign.
- May gather information on competitors, prices, sales, and methods of marketing and distribution.
Version: The basic version contains education, experience, tasks and competencies required for the occupation. The complete version adds the behaviors required for the occupation, painting a clear picture of what is expected and reducing subjectivity.
Author: DOL O*Net - this product uses the O*NET Database version 17.0, but has been improved for relevance to competency-based talent management
Last Updated: June 2010
# of Competencies Included: 30
Competencies weighted based on significance, including but not limited to:
1 - English Language
2 - Written Comprehension
3 - Written Expression
4 - Reading Comprehension
5 - Customer and Personal Service
6 - Oral Comprehension
7 - Oral Expression
8 - Deductive Reasoning
9 - Inductive Reasoning
10 - Active Listening
Format: After checkout you will receive an email with a link to the competency model in PDF format.